Best Google Analytics Reports That Show How Your Blog is Actually Performing
If you want to figure out how to grow your blog and, more highly, your revenue from your blog, there are 6 reports that you need to start looking at on a steady basis. Here they are and here is how you use them: - Report #1: Cohort Analysis Within the Google Analytics, click on “ Audience ” and then “Cohort Analysis”. Once you land on that report, you’ll see a graph that looks similar to this: - Beneath the Cohort Size drop-down menu, choose “by week”. Under “Date Range”, select “Last 12 weeks”. Once the data loads, you’ll see a table that looks somewhat like this: - This table displays the percentage of your visitors that comes back each week. On the very left it will always show 100%. Then in the columns to the right, you’ll see week 1, week 2 etc. This depicts the percentage of visitors who come back to your blog each and every week after their first visit. For example, if this week you had...